Conquering Mountains: The Story Behind Nimsdai Apparel – tested by the best
Time to read 3 min
Big Mountain Ready – Nimsdai Store
Only accept the best. Our Nimsdai Store outdoor apparel represents the pinnacle of performance, meticulously designed, developed, and tested for the world's most formidable peaks. From the towering heights of Mount Everest to the Alpine beauty of Mont Blanc, our World-Record breaking team and Founder Nimsdai have put this kit through its paces in the most extreme environments on Earth – Defined By The Elements.
Our team spends 11 months a year immersing themselves in these challenging environments. This means we understand what great outdoor kit needs to be; our teams have expedition-tested for every adventure, even down to temperatures as low as -25°C and wind chills down to -30°C. The kit has also been used on the Seven Summits like Aconcagua in Argentina and Kilimanjaro in Tanzania, and on numerous 8,000ers like Ama Dablam, Everest, Makalu and Annapurna. This ensures we deliver unparalleled performance and reliability to adventurers. Additionally, our clothing is designed to be versatile, making it suitable for urban settings as well, providing both style and functionality for city life.
1. Charity at Heart: Supporting Big Mountain Communities
By purchasing from Nimsdai Store, not only do you get kit to help you achieve your new possible that has been exped tested by the best’s best mountaineers, but you also give back through the charitable Nimsdai Foundation. Our Founder Nimsdai Purja donates 5% of the proceedings from all his brands (Elite Exped, Nimsdasi Store, Skydive Nimsdai, as well as from speak opportunities, brand partnerships and future TV and book deals,) to the Foundation. Established in 2022, the Nimsdai Foundation aims to redefine what is possible through projects and people that Inspire, Protect and Educate. Key projects for 2024 are the Everest big Mountain Clean Up and the new Porters Lodge at Lobuche for the unsung heroes of the Big Mountains – the Porters.
With every purchase from Nimsdai Store, you become a partner in our mission to make a positive impact on the world.
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2. Sustainable Commitment: Crafting Quality Gear for the Long Haul
As a small company, we are committed to sustainability and reducing our environmental footprint. While we continue to grow, we prioritise creating the best quality gear that’s built to last. Our focus on multiple functionality, durability and longevity means adventurers buy only what they need, reducing excess consumption and waste. By investing in gear that stands the test of time, our adventurers can enjoy their expeditions for years to come, making a positive impact on the environment through our ‘buy it only once’ mentality.
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3.Defined by the Elements: Our Philosophy
Our Nimsdai Store collection is Defined By The Elements, crafted to help you achieve your possible while making a difference in the world. Rooted in the philosophy of our Founder Nimsdai that ‘Nothing is impossible,’ this collection has proven itself in extreme environments, each item in our collection is engineered for utmost protection in harsh conditions – whilst also being stylish enough for urban environments. Whether you're braving icy winds, navigating rocky terrain, or enduring torrential downpours, our Nimsdai Store apparel keeps you focused on the adventure, ensuring you can push your limits with confidence.
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4.Leadership, Expertise, and Excellence
At the core of our brand is a commitment to leadership, expertise, and excellence. Guided by our team who live and breathe the mountains every day, our products, developed with our industry leading partners like Polartec® and GORE-TEX PRO®, ) reflect the pinnacle of craftsmanship and innovation. Whether it's technical expertise in fabric technology or ergonomic design for maximum comfort and mobility, our apparel is crafted to elevate your adventure and help you go always a little higher.
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5. Aim to Achieve: Enabling Your Success
Our ultimate goal is to enable you to achieve your new possible in all your endeavours, whether they're on or off the mountains. With Nimsdai Store apparel, you can embark on your next adventure with confidence, knowing that you're equipped with gear that has been tested and trusted by the best climbers of this generation. So, gear up dream big and conquer every environment with us by your side.
WITH 11 MONTHS ANNUALLY SPENT LIVING ON MOUNTAINS, I INTIMATELY GRASP THE ESSENCE OF TOP-TIER GEAR, EMBODYING IT DAILY IN MY RELENTLESS PURSUITS
